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About Astraea Marketing Group
Owned and operated by husband and wife team Bob and Donna Uncapher, Astraea Marketing Group (AMG) helps businesses of all sizes stand out from their competition with integrated, results-driven marketing communications. Our clients want a proactive relationship with a marketing team that takes the time to understand who they are and how they define success.
We specialize in developing creative solutions that strengthen brand awareness and generate responses to help grow your business. Whether you want to grow your business by attracting new customers, launching a new service or generating more web traffic, AMG will start each new project or campaign by asking how you define success. Everything we do is designed with your desired end result in mind.
The owners of AMG have over 30 years combined experience in marketing and design and are directly involved with every project. We follow a proven four-step process:
Plan: An initial conversation to get acquainted and identify your needs. We begin analyzing your project(s), getting to know your market, target demographic, and competitors. A plan is formulated and required information is gathered to begin the creative phase.
Creative: Now the fun part. Here is where we begin to bring your project to life. After reviewing the project information, visuals and copy are generated and presented for client review.
Launch: Regardless of whether we developed a website for you, established a brand with a new logo, implemented new functionality into an existing site or developed your marketing collateral...we work with you to turn your ideas into reality. And we are not satisfied unless you are thrilled with the results!
Measure: Depending on the type of project, we will build in a way to track and measure the success of your marketing initiative. For example, an email campaign will track opens, bounces, and clicks through to your website. Direct mail can be measured by simply tracking the number of people that respond to your offer, etc.
We specialize in developing creative solutions that strengthen brand awareness and generate responses to help grow your business. Whether you want to grow your business by attracting new customers, launching a new service or generating more web traffic, AMG will start each new project or campaign by asking how you define success. Everything we do is designed with your desired end result in mind.
The owners of AMG have over 30 years combined experience in marketing and design and are directly involved with every project. We follow a proven four-step process:
Plan: An initial conversation to get acquainted and identify your needs. We begin analyzing your project(s), getting to know your market, target demographic, and competitors. A plan is formulated and required information is gathered to begin the creative phase.
Creative: Now the fun part. Here is where we begin to bring your project to life. After reviewing the project information, visuals and copy are generated and presented for client review.
Launch: Regardless of whether we developed a website for you, established a brand with a new logo, implemented new functionality into an existing site or developed your marketing collateral...we work with you to turn your ideas into reality. And we are not satisfied unless you are thrilled with the results!
Measure: Depending on the type of project, we will build in a way to track and measure the success of your marketing initiative. For example, an email campaign will track opens, bounces, and clicks through to your website. Direct mail can be measured by simply tracking the number of people that respond to your offer, etc.